Tuesday, May 17, 2011

Highlights from Cinco de Mayo Activities

Cinco de Mayo (Spanish for "fifth of May") is a holiday held on May 5. It is celebrated nationwide in the United States and regionally in Mexico, primarily in the state of Puebla. The date is observed in the United States as a celebration of Mexican heritage and pride and to commemorate the cause of freedom and democracy during the first years of the American Civil War.

This year, the Minority Initiative Sub-Recipient Grant Office partnered with local Hispanic organizations to encourage tobacco prevention and cessation in recognition of Cinco de Mayo. Saturday, April 30th from 10:00 a.m. to 3:00 p.m., the 8th annual ¡Hola! Arkansas Health & Safety Fair took place at the College Station Clinic and City Center. The following day, Sunday, May 1st from 12 – 8:00 p.m., the annual Cinco de Mayo activities were recognized by the Central Arkansas League of United Latin American Citizens at the Little Rock River Market.

The Health and Safety Fair yielded strong attendance of approximately 1,000 Hispanic Americans and individuals from surrounding communities. MISRGO distributed educational brochures, Quit Line information, promotional items, and facilitated a DVD player raffle from its booth. The event was a huge hit!

Although severe weather conditions did not allow for anticipated attendance at the Cinco de Mayo festival the following day, the MISRGO booth was still actively visited. Materials were distributed at the festival and a Stamp Out Smoking piƱata was developed specifically for this event. Beyond the promotional materials, information about the Clearing the Air in Communities of Color pre-conference workshop were distributed as well.

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