Thursday, March 7, 2013
Highlights from the 2nd Quarter 2012 – 2013
We had a very successful 2nd quarter in our work to educate Arkansans about tobacco prevention and cessation, and we executed several successful events and initiatives that reached minority communities across the state.
From this promotion, we received approximately 50 responses to the online web banner ad and registration process! Overall, we secured nearly 150 questionnaires from game attendees that visited our booth and educated thousands of UAPB fans on the ills of tobacco consumption.
October 2012: MISRGO participated in on-air interviews across the state to talk about the impact of cigar products on minority communities. Look below in this issue of MISRGO Mentions for more information about this story.
MISRGO activated a booth to educate visitors about Arkansas’ minority tobacco prevention and cessation programs as well as the UAPB Master of Science in Addiction Studies program.
Thousands of health advocates attended the conference, several of which stopped by the MISRGO booth for more information.
For each game, MISRGO activates a booth for educational materials and on-site promotions, uses signs and collaterals, runs weekly radio spots to advertise the event, receives “mentions” throughout the duration of each Jammers Game and makes halftime announcements.
Posted by MISRGO at 2:30 PM